Why people work with me
Helping people has been the common thread throughout my career.
Whether I was running an after-school tutoring program, supporting employees in HR, working as a virtual assistant or repurposing content, I've always been drawn to the same kinds of work:• listening carefully• asking thoughtful questions• organizing information• simplifying ideas• helping people move forwardToday, content repurposing is one of the main ways I do that but it's not the only one.
What I do
Sometimes the answer isn't creating something new.
It's making better use of what's already there.
A lot of my work starts with something that's already there.It might be a podcast full of ideas that never made it to social media. A collection of information that needs organizing. A project that's become more complicated than expected.I've realized the part of every job I've enjoyed most is helping people untangle things that feel complicated.
Content Repurposing
You probably have more content than you think.Blogs, podcasts, videos and even older social posts often contain ideas worth sharing again.I help you find those ideas and turn them into content that sounds like you, so you can stay visible without constantly starting from scratch.
Research + Organization
Have information that's starting to feel overwhelming?I can help research, sort through information, pull out what's important and organize it into something that's easier to understand and use.
Project Support
Sometimes you simply need another person who can come in, understand what you're trying to accomplish and help move it forward.I enjoy organizing information, coordinating projects, figuring things out and making work feel a little more manageable.
About Heather
Helping people has been the common thread throughout my career.
Whether I was running an after-school tutoring program, supporting employees in HR, working as a virtual assistant or repurposing content, I've always been drawn to the same kinds of work:• listening carefully• asking thoughtful questions• organizing information• simplifying ideas• helping people move forwardToday, content repurposing is one of the main ways I do that but it's not the only one.
What Clients Say
"Heather has shown me that I don't have to constantly recreate the wheel. Content can be freshened and used over and over again in many formats."- Susan Slowes, Your Digestive Health Coach
"We were able to keep an active presence on Facebook, Instagram, LinkedIn and TikTok with Heather's help."- Julia Taylor, GeekPack
"The posts that Heather created for me were some of my top-performing posts."- Shoshona Chaim
Have something you're trying to figure out?
Whether it's a project, an idea or a challenge that's been sitting on your to-do list, let's explore how I can help.